Reports, Content, and Ebooks

Looking for expertly written white papers, lead magnets, or ebooks? I offer end-to-end content creation services, including research, SEO writing, and professional layout, to help you attract leads and establish authority.

I deliver polished, high-quality PDFs ready for download, email campaigns, or gated content. All documents are drafted in Word or Google Docs and professionally formatted in InDesign to match your brand and maximize impact.

Reports and content

Rob Whyte lead magnet writer

YouTube SEO Lead Magnet

Created a lead magnet for an SEO consultant to support list building and client outreach. The guide outlined best practices for YouTube SEO and included a step-by-step implementation plan. Designed to be both actionable and informative, the final PDF helped position the client as a go-to expert in their niche.

  • Client: Jason Mun
  • 18 pages (A4).
  • Tools: Word, Photoshop.
  • Sample

Heavy Lift Drones White Paper

Commissioned by a Japanese firm to research and write a high-level cost-benefit analysis on using heavy-lift drones for high-tension tower construction in remote areas. The project focused on three key tasks: documenting the logistical challenges of remote construction, identifying where heavy-lift drones could streamline operations, and estimating the potential cost savings from drone integration.

Technical Content Writer

Initially hired by a WordPress plugin startup to create how-to articles for their new knowledge base. Based on the success of that work, the client extended the engagement to include ongoing monthly SEO blog posts focused on WordPress tools and features.

SEO Article Writer

Wrote a 2,000-word SEO pillar article for a Canadian sauna retailer, seamlessly integrating targeted keywords into the text and subheadings. The piece included in-depth research on sauna history, major manufacturers, and relevant industry background to boost search visibility and brand authority.

  • Client: DLP Sauna
  • Tools: Word
  • Article

Use Case Writer

Wrote detailed use cases for AI-driven products at a South Korean tech company. Conducted background research and developed a standardized use case format. Projects included 3D facial feature mapping for fintech and facial recognition technology that converts 2D camera images into 3D visual assets.

Knowledge Base Language & Style Reviewer

Contracted by a Netherlands-based company to edit and refine user instructions for their software testing platform, ensuring clarity, consistency, and usability.

Ebooks

Rob Whyte ebook writer and ESL professor

Teach Writing Thinkingly

Designed as a classroom-ready resource for ESL teachers, this writing guide features lesson objectives, teacher notes, and a suggested activity flow. Special attention was given to layout and formatting to ensure each page displays clearly on classroom projectors, making it easy for teachers to guide lessons directly from the screen.

Rob Whyte ebook writer and games creator

160 Logic Puzzles and Word Games

This ready-to-use ESL teacher’s resource is packed with engaging speaking and writing tasks, focusing on essential vocabulary. The vocabulary required to understand the questions and provide typical answers was cross-referenced with the 2,818 words in the New General Service List. As a result, students who complete all 30 worksheets will learn and/or review 811 key words—about 30% of the list—enhancing their language proficiency.

Rob Whyte trivia game creator

ESL Trivia Challenge 1 and 2

Designed for ESL teachers, each ebook offers 40 pages of ready-to-use classroom resources, featuring 240 trivia questions tailored specifically for non-native English speakers. The writing process included multiple drafts to ensure the content supports multi-skill language development, focusing on high-frequency words from the New General Service List and general knowledge questions that resonate with a global audience.

  • Published 2013, second edition 2014.
  • Each ebook is 48 pages (A4).
  • Tools: Photoshop and InDesign.
  • Sample from ESL Trivia Challenge 1.